Centre Court Padel — St Helens
Centre Court Padel is the first padel club to open in the St Helens area, built on the site of an established health club. With four brand-new courts and a completely fresh audience to introduce the sport to, they needed a big pre-launch push to build excitement, get locals registered, and hit the ground running on opening day. Ace Rally Media stepped in to build momentum and set up the tech stack that powers their follow-up.
Campaign Results
What We Did
For Centre Court Padel, the focus wasn't memberships — it was pure pre-opening demand generation. We launched a simple but powerful funnel designed to capture as many locals as possible and set up the full tech stack to turn that interest into bookings.
"Register Your Interest" pre-opening campaign
Simple, powerful funnel designed to capture as many local signups as possible before launch.
Full website design & build
Designed and built the Centre Court Padel website from scratch, ready for launch day.
Creative testing across formats
A/B tested static and padel-focused video content to find what resonated with the local audience.
Full Rally AI CRM setup
End-to-end CRM setup including automated email, WhatsApp, pipelines, and Playtomic integration.
Rally AI CRM
The full Rally AI CRM setup keeps Centre Court Padel's follow-up fast, consistent, and automated — helping turn more leads into bookings and members with less manual work.